Asking the Mrs. if you can go golfing with the boys was never this easy
Popular content creator goes over-the-top but all for a good cause in a creative paid partnership video.
Usually, when we see a social media post that reads, 'Paid Partnership', we expect to see something sales-y and sometimes it comes across as put on.
However, there are some content creators who have become truly creative and unique in their approach.
One of them caught our attention and it doubled up as a great way of asking your wife if you can have an afternoon with the boys to play golf.
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Not to say that your wife is the boss of you (lowkey she is - just kidding), but in any relationship, it is important to have a solid line of communication.
Content creators Mike and Joelle usually concentrate on relatable relationship humour and their videos are always on point.
But this time, the twist in the tale was a paid partnership with John West Tuna. The couple from Auckland, New Zealand managed to deliver the brand message with this video while also meeting the brief of their brand, which is relatable relationship humour.
Watch as Mike leaves us in awe of his smooth skills below, courtesy of Instagram.
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We love how over-the-top his video is, but the best part was that it was subtle marketing... but not so subtle at all.
The humour was ingenious and we love seeing this sort of content from couples.
Image Courtesy of Instagram