Woolies surprise consumers with Chuckles beauty range
Woolworths is synonymous with listening to its consumers; is this an example of that. Have you tried the new beauty range?
It's always surprising to hear about brands that take things to the next level with their audience listening.
Woolworths has been flooding our social media pages with their Chuckles-inspired beauty range. The range of beauty treatments came after an astounding response from customers who said they would love to have Chuckles beauty products.
This happened after Woolworths played an April Fool's joke on social media, saying they had introduced a range of Chuckles-inspired beauty products, such as a Chuckles fragrance, lipstick and foundation, earlier this year.
"In light of the overwhelming feedback, the retailer has officially rolled out the Chuckles beauty range, featuring a body butter, scrub and body wash, all infused with the rich essence of chocolate malt." (IOL)
Check out the post below - courtesy of Instagram.
The W Beauty Chuckles range has mesmerised some and left others fighting off the temptation to eat their beauty products.
The imaginative beauty range resembles the actual Chuckles products in uncanny ways. The texture, look, and feel can confuse even the most distinguished consumer. It might take some resistance to stop your brain from thinking these products are real and should not be consumed.
"The products are not just designed to evoke a sense of nostalgia; they are crafted using African shea butter and cocoa butter, ensuring a luxurious pampering experience." (IOL)
Watch this candid review of the range below - courtesy of TikTok.
@jess.baney this was so funny @Shiloh Baney #tiktoksouthafrica #fyp #sisters #christmas #woolworths #woolies #chuckles @Woolworths SA ♬ original sound - 💖Jessie💖
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Image Courtesy of TikTok